Device Arena

Sony Corporation (Sony) announced today that it has acquired iCyt Mission Technology, Inc. (iCyt), a leading producer of high-performance cell sorters used for stem cell and disease research, through its U.S. subsidiary, Sony Corporation of America (SCA). With this acquisition, Sony is using its expertise and technologies to enter the flow cytometry business in the life science field. iCyt, founded in 1995 and headquartered in Champaign, Illinois, designs, manufactures and sells flow cytometers, associated reagents and services.

“Sony brings an amazing level of technology and engineering capability to the field of cytometry,” said Gary Durack, founder, President & CEO of iCyt. “As a Sony company, iCyt will be able to leverage Sony’s global resources to deliver a variety of innovative solutions to the cell analysis market. This is truly a win for iCyt, its customers, and all who will benefit from these advances.”

“We are very pleased to welcome Gary Durack, who has extensive experience in the flow cytometry industry, and iCyt to the Sony family,” said Keiji Kimura, EVP of Sony. “iCyt’s experience and technologies will be valuable assets for Sony as it enters into the rapidly evolving life science field. We are confident that this acquisition will accelerate the development of Sony’s flow cytometry business by combining Sony’s expertise in the manufacturing of electronics products for consumers and professionals with the technological assets of iCyt.”

As a wholly-owned subsidiary of SCA, iCyt plans to develop advanced technologies and deliver new products in collaboration with Sony. Gary Durack will continue to lead the company through this period of growth and expansion.

New products and advancements will be announced at CYTO 2010, the upcoming Congress of the International Society for Advancement of Cytometry (ISAC), in Seattle in May 2010.

Sony has been exploring healthcare applications for its consumer-based optic technologies, such as those used for Blu-ray discs and its advanced data transmission technologies. Recent progress in regenerative medicine has highlighted the importance of cell analysis and, specifically, flow cytometry, an indispensable tool for research. Sony plans to realize unique technological advances in flow cytometry through the application of its core technologies. As part of this effort, Sony and iCyt have been jointly developing new flow cytometry devices since April 2009. Through this acquisition, Sony expects to accelerate its development of next-generation cell analysis systems and deliver innovative products to research and clinical laboratories around the world.

About Sony Corporation:
Sony Corporation is a leading manufacturer of audio, video, game, communications, key device and information technology products for the consumer and professional markets. With its music, pictures, computer entertainment and on-line businesses, Sony is uniquely positioned to be the leading electronics and entertainment company in the world. Sony recorded consolidated annual sales of approximately $79 billion for the fiscal year ended March 31, 2009. Sony Global Web Site: www.sony.net

About iCyt:
iCyt supplies advanced flow cytometry analysis and sorting technology for use in life science research. Its products are marketed to private and public research institutions, pharmaceutical and biotechnology companies, and large medical centers. iCyt has received significant industry recognition for its line of multi-channel, high-speed cell sorting products. iCyt Web Site: http://www.i-cyt.com/

http://www.sony.net/

Alcatel-Lucent today announces its partnership Avetel, a new value-added distributor, to address the needs of local integrators who install and support communication solutions for small and medium businesses (SMB) in Portugal.

Avetel, a nation wide distributor of telecommunications equipment in Portugal, with a particular strong presence in the North of the country will play a leading role energizing the Portuguese SMB and Mid market and in delivering the Alcatel-Lucent Business Partner Program.

With this program – designed to recruit, train, certify, support, and provide innovative communication solutions to indirect resellers in order to broaden distribution and better address the growing SMB and Mid market in Portugal – Avetel will be able to be assisted with SME-focused marketing campaigns and messaging guidance. Sales training will focus on the importance of end-user engagement, and on transformation of business processes rather than just providing technical solution details. This emphasis is particularly important as business partners help smaller companies, which often have limited IT expertise.

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Listen to your favourite sounds while on the move with the trendy Outdoor Wireless Speaker MS500. A first for Sony Ericsson, the colourful and powerful Bluetooth™ speaker gives you a festival experience wherever you are or want to go!

Whether hanging out on a beach or enjoying urban life, the superior sound quality and cool design of the MS500 will impress all your friends.

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Univision Communications Inc., the premier Spanish-language media company in the United States, and AT&T* today announced a multi-year content agreement as part of the AT&T U-verseSM TV channel lineup.

The agreement includes continued carriage of Univision’s owned and operated broadcast stations; affiliated stations owned and operated by Entravision Communications Corporation (NYSE:EVC), Equity Media Holdings Corporation, Calipatria Broadcasting Company, LLC and JKB Associates, Inc.; and distribution of the cable network, Galavisión, and the network feeds for Univision and TeleFutura.

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The National Football League (NFL) today announced that it has selected Motorola, Inc. (NYSE:MOT) as the official supplier of end-to-end 802.11a/b/g (Wi-Fi) wireless networking solutions for all media covering Super Bowl XLIII. For the fourth year, the NFL will leverage Motorola’s expertise in secure enterprise-class wireless communications to offer reliable wireless connectivity for the more than 4,000 media members covering every pregame and game-day Super Bowl story.

Super Bowl XLIII is a demanding environment due to the business critical expectations, temporary facilities, high user density and radio frequency (RF) congestion. Motorola’s wireless network overcomes these challenges to enable the media to seamlessly access the Internet while moving through several on-site Super Bowl venues. Media interested in accessing the wireless network, powered by Motorola, can easily connect to the Internet from the media areas at the Super Bowl XLIII Media Center (Tampa Convention Center), in the team hotels and at the press areas of Raymond James Stadium by using their Wi-Fi compliant computing devices (laptops, PDAs or cellular phones).

Motorola is an industry leader in providing end-to-end networking solutions for the home, business and government. For Super Bowl XLIII, Motorola has deployed Motorola RFS6000 wireless switches, AP300 access ports, AP5131 mesh-enabled access points and Motorola AirDefense Solutions wireless security sensors. Offering industry-leading security and resiliency, the Super Bowl XLIII wireless network will allow members of the media to access and upload rich multimedia content, file news stories or blog about their experiences from any Wi-Fi-enabled device they carry.

Motorola